Amazon announces new visual search features, including displaying AI-generated images of products within its app based on users' search queries (Sarah Perez/TechCrunch)

Techmeme ·

Amazon added AI-generated product imagery to in-app search, expanding visual shopping discovery for consumer queries.

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<a href="https://techcrunch.com/2026/06/03/amazon-will-show-ai-product-images-when-you-search-for-some-reason/"><img align="RIGHT" border="0" hspace="4" src="http://www.techmeme.com/260603/i47.jpg" vspace="4" /></a> <p><a href="https://www.techmeme.com/260603/p47#a260603p47" title="Techmeme permalink"><img height="12" src="http://www.techmeme.com/img/pml.png" style="border: none; padding: 0; margin: 0;" width="11" /></a> Sarah Perez / <a href="http://techcrunch.com/">TechCrunch</a>:<br /> <span style="font-size: 1.3em;"><b><a href="https://techcrunch.com/2026/06/03/amazon-will-show-ai-product-images-when-you-search-for-some-reason/">Amazon announces new visual search features, including displaying AI-generated images of products within its app based on users' search queries</a></b></span>&nbsp; &mdash;&nbsp; In what may be one of the more questionable uses of AI to date, Amazon announced on Wednesday that it will display AI-generated images &hellip; </p>