Cognition acquires the makers of Poke, an AI assistant that users can access via messaging services, in a deal valuing Poke's parent in the "low nine figures" (Sarah Perez/TechCrunch)

Techmeme ·

Cognition acquired Poke’s makers in a low-nine-figure deal, expanding its AI assistant strategy into messaging-based consumer agents.

Categories: Money & Moves

Excerpt

<a href="https://techcrunch.com/2026/07/24/why-cognition-bought-poke-ai-personality-is-becoming-a-competitive-advantage/"><img align="RIGHT" border="0" hspace="4" src="http://www.techmeme.com/260724/i29.jpg" vspace="4" /></a> <p><a href="https://www.techmeme.com/260724/p29#a260724p29" title="Techmeme permalink"><img height="12" src="http://www.techmeme.com/img/pml.png" style="border: none; padding: 0; margin: 0;" width="11" /></a> Sarah Perez / <a href="http://techcrunch.com/">TechCrunch</a>:<br /> <span style="font-size: 1.3em;"><b><a href="https://techcrunch.com/2026/07/24/why-cognition-bought-poke-ai-personality-is-becoming-a-competitive-advantage/">Cognition acquires the makers of Poke, an AI assistant that users can access via messaging services, in a deal valuing Poke's parent in the &ldquo;low nine figures&rdquo;</a></b></span>&nbsp; &mdash;&nbsp; Poke, the AI assistant you text like a friend, is making its next big move.&nbsp; The company behind the assistant &hellip; </p>