OpenAI rolls out a beta version of its new Ads Manager tool to advertisers in the US, making it easier for SMBs to buy ChatGPT ads on a cost-per-click basis (Sara Fischer/Axios)

<a href="https://www.axios.com/2026/05/05/openai-self-serve-ad-platform"><img align="RIGHT" border="0" hspace="4" src="http://www.techmeme.com/260505/i37.jpg" vspace="4" /></a> <p><a href="https://www.techmeme.com/260505/p37#a260505p37" title="Techmeme permalink"><img height="12" src="http://www.techmeme.com/img/pml.png" style="border: none; padding: 0; margin: 0;" width="11" /></a> Sara Fischer / <a href="https://www.axios.com/">Axios</a>:<br /> <span style="font-size: 1.3em;"><b><a href="https://www.axios.com/2026/05/05/openai-self-serve-ad-platform">OpenAI rolls out a beta version of its new Ads Manager tool to advertisers in the US, making it easier for SMBs to buy ChatGPT ads on a cost-per-click basis</a></b></span>&nbsp; &mdash;&nbsp; OpenAI has launched a self-serve advertising platform, executives said, marking a significant step in its goal of generating $2.5 billion &hellip; </p>