Google unveils Universal Cart, a shopping assistant that works "across merchants", built on the Universal Commerce Protocol, rolling out in the US today (Aisha Malik/TechCrunch)

<a href="https://techcrunch.com/2026/05/19/googles-new-universal-cart-wants-to-follow-you-across-the-entire-internet/"><img align="RIGHT" border="0" hspace="4" src="http://www.techmeme.com/260519/i49.jpg" vspace="4" /></a> <p><a href="https://www.techmeme.com/260519/p49#a260519p49" title="Techmeme permalink"><img height="12" src="http://www.techmeme.com/img/pml.png" style="border: none; padding: 0; margin: 0;" width="11" /></a> Aisha Malik / <a href="http://techcrunch.com/">TechCrunch</a>:<br /> <span style="font-size: 1.3em;"><b><a href="https://techcrunch.com/2026/05/19/googles-new-universal-cart-wants-to-follow-you-across-the-entire-internet/">Google unveils Universal Cart, a shopping assistant that works &ldquo;across merchants&rdquo;, built on the Universal Commerce Protocol, rolling out in the US today</a></b></span>&nbsp; &mdash;&nbsp; At I/O on Tuesday, Google introduced Universal Cart, its so-called agentic hub for managing shopping in one place.</p>